This is surely about more than just rising Delta variants, though, when you consider that The Rise of Cobra opened to $54.7 million in 2009 and Retaliation started with $40.5 million in 2013. Not that the numbers would have looked any better three months from now, but a $13.3 million start in July for an $88 million-budgeted film must have someone wondering if they could have sold it to Amazon when they were having a fire sale ( Coming 2 America, Without Remorse, The Tomorrow War). Joe Origins into Summer from its originally re-scheduled October date. Rotten Returns: Snake Eyes Gamble Fails to Pay Off (This stat does not include last year when movie theaters were mostly closed.) That John Grisham adaptation actually went on to gross over $108 million, something Old will not come close to doing, but this is the third weekend since Memorial Day that the leading film grossed under $17 million. The half-empty side is actually more on the theatrical industry seeing as how Old is the lowest-grossing film to debut at number 1 in July in 25 years since A Time To Kill on the weekend of July 26, 1996, which actually coincided with the Atlanta Olympics that year. On the glass half-full side, Old is another low-budget effort ($18 million) that may seem a bit disappointing at the moment but is hardly going to rattle Universal’s books. Night Shyamalan Is Feeling More and More Like His “Maverick” Younger Self That was the start of four straight losers at the box office for Shyamalan, including The Happening, The Last Airbender, and After Earth. The filmmaker had found a bit of career resurgence starting with The Visit in 2015 kicking off a recent string of low-budget, high-concept films that turned a healthy profit. Before this weekend, his lowest opening was Lady in the Water’s $18 million, which went on to take a career-low overall $42.28 million. The last two entries in his Unbreakable trilogy, Split and Glass, opened to $40 million and $40.3 million, respectively, in 20. While it may surprise those chiming in on the frequent discourse over the director’s output, Old‘s weekend haul of $16.5 million is actually the lowest opening for any of his films since his breakthrough of The Sixth Sense back in 1999. Joe Origins leading with a much wider gap it was a clear and surprising reversal.) (Well, “handily” by just $1.7 million, but considering estimates had Snake Eyes: G.I. Night Shyamalan’s latest, Old, won handily. Then it looked like it could be a toss-up for the top slot. Most analysts gave the edge to a certain G.I.
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